Vigo launches “Fresco y Salvaje”, a registered brand to promote fresh and wild fish consumption
The Organization of Products of Fresh Fishing of the Port of Vigo (OPPF-4), in collaboration with the Galician company specialized in fishing issues Sinerxia Plus, has begun to present the new fish brand ”Fresco y Salvaje” (Fresh and Wild), which it intends to start up among the ship owners forming part of the organization. The project is part of the action strategy designed in the marketing plan of OPPF-4, and has had the support of the European Maritime and Fisheries Fund (
